Output is solved. Growth isn't.
AI tools already make high-quality work. Ivanooo builds the Growth Graph behind it, a detailed map of your goal, buyers, proof and competitors, and aims every piece at one agreed growth target. You see every day whether it is moving.
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- 3% of brands take 71% of what AI recommends.
- 84% of what AI cites about brands is third-party.
- 15 years of moving real growth numbers.
Everyone's using the same AI. So you all sound the same.
Same models, same prompts, same posts, same website words. When a buyer asks AI who to hire, it can't tell you apart, so it recommends whoever it can.
And the fix isn't on your website.
84% of what AI says about you comes from everywhere else: reviews, forums, comparison sites.
Aim every output at growth.
Your AI can produce almost anything. We decide what is worth producing: one target, leads or cost per customer, agreed in the first conversation with a review date. Every piece is aimed at it, and each result sharpens the next.
One target. Six layers of Growth Engineering working at it.
- Growth Graph: it knows your business.
- Direction: you make the big calls.
- Distinctiveness: AI can tell you apart.
- Experiments: tested before you spend.
- Agents: they do the work, every day.
- Evaluation: proof on every piece.
Each one measured. Together they run your growth. What is Growth Engineering
The machine does the work. You make the calls.
Approvals in Slack, one number to watch. Everything else happens without you.
You'll always know if your marketing is working.
One agreed target, reported daily with evidence.
You get your own machine, and we run it for you.
Hosted on its own computer, always on. Everything it learns lives in files you own.
The market has agencies, tools, and dashboards. It doesn't have this.
Agencies bill hours. Tools wait for prompts. Trackers watch. Nothing signs a target.
A competitor can copy a page. Not a year of learning.
Every result feeds back into the machine: new work is tested against what already won, approved by you, and remembered. Each cycle starts smarter than the last.
Built on 15 years of moving real numbers.
Two Y Combinator startups. Brands across the US, UK and UAE. Pathrise: cost per customer $85 → $33. Motion: +250% prospects. Ezra: cost per sale $1,500 → $500. Creditspring: cost per customer £117 → £24. Twig: +50% conversion. Just-wears: 500% ROAS. famproperties: 100,000+ leads. Learners Point: 10,000+ leads.
Get your free growth audit.
See how much of your marketing is interchangeable with your competitors', where buyers and AI form their view of you, and the three changes most likely to move your growth. Free, in two business days. Get your free growth audit