General Assembly

Durartion of the Course

10 Weeks

Course Fee


Mode of Learning

Integrated Learning

What is The Course All About?


  • Comprehensive Introduction: Covers a wide range of essential digital marketing concepts and skills, providing a solid foundation for beginners.
  • Live Instruction and Interaction: Offers live, online classes with experienced instructors and TAs, facilitating real-time learning and engagement.
  • Practical Projects: Includes a real-world digital marketing campaign project for hands-on experience and portfolio building.
  • Supportive Community: Fosters a strong sense of community through live sessions, networking events, and career support resources.


  • Limited Depth: May not delve deep enough into specific areas of digital marketing for those seeking specialized knowledge.
  • Not Self-Paced: The structured schedule with live sessions may not be suitable for those who prefer flexibility.
  • Limited Personalized Career Guidance: While offering some career resources, it could provide more tailored support for individual career goals and job searches.
  Primary Focus: Skill Acquisition & Career Preparation

Who is the Course Meant For?

  • Beginners or professionals seeking a foundational understanding of digital marketing.
  • Traditional marketers looking to update their skills and embrace digital strategies.
  • Career changers interested in exploring the field of digital marketing.

Accreditations and Rankings

No academic accreditation, but recognized in the tech industry.
Foundational (for beginners)

Skills: What does this program cover?

  • Depth and Breadth of Topics Strong
  • Case Studies Strong
  • Tools Strong
  • Capstone Projects/Real World Application Moderate
Skills: 24 /30

Faculties: Who are the experts behind the course?

  • Academic/Industry Exp. Strong
  • Teaching Experience Strong
  • Industry Recognition Strong
Faculties: 20 /20

Delivery Methods: How Is the program delivered?

  • Live Interaction Strong
  • Self-Paced Very Limited
  • Assessment Strong
  • Community Strong
  • Collaborative Moderate
Delivery Methods: 21 /30

Career Assistance: How does the program support career growth?

  • Mentoring Limited
  • Personalized Assistance Limited
  • Alumni Network Strong
  • Industry Partnerships Not Applicable
Career Assistance: 8 /15

Student Satisfaction and Feedback: What Do Students Say About the Course?

  • Feedback & Improvement Strong
Alumini Feedback: 4 /5

Benchmark Labels:

Strong (75-100%): This indicates the course demonstrates exceptional strengths in this area, exceeding expectations.
Moderate (50-74%): This signifies the course performs adequately in this area, covering essential aspects.
Limited (25-49%): This highlights areas where the course could significantly improve to provide a more comprehensive learning experience.
Very Limited (1-24%): This indicates the course offers minimal coverage or resources in this area.
Not Applicable: This indicates that this criteria is not available for this course.

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Alumni Feedback Form

Skills: What does this program cover?

Faculties: Who are the experts behind the course?

Delivery Methods: How is the program delivered?

Career Assistance: How does the program support career growth?

Acquired new skills in my area of expertise
Gained practical hands-on experience through assignments
Built a professional network by connecting with instructors and fellow learners
Expanded career opportunities and job prospects
Opened doors to new industries or job roles
Secured a new job through the course
Prepared for professional certifications or examinations
Stayed updated with industry trends and advancements
Accessed resources and materials for future reference
Received a promotion
Received a pay raise
Other (please specify)